Associations are always looking for new ways to increase revenue or provide relief from common budget line items. In this session, the presenter will share a compelling case study featuring a successful partnership between the U.S. Tennis Association of New England and Wilson Sporting Goods. This collaboration includes both cash and in-kind components, resulting in new revenue streams and significant cost savings that have effectively eliminated certain budget expenditures. Additionally, aligning with a prominent brand like Wilson has enhanced USTANE’s visibility and elevated its reputation within the broader community.

A moment of truth - a situation that presents a test of leadership or moral character. Each of us faces moments of truth in the course of our work. The key to navigating these moments is to be prepared. This presentation offers a refresher on ethics with practical case examples. And then participants will do some exercises to help you work through your ethical framework. So that when you are faced with a moment of truth, you are prepared to make decisions that remain true to your own standards.

Associations are always looking for new ways to increase revenue or provide relief from common budget line items. In this session, the presenter will share a compelling case study featuring a successful partnership between the U.S. Tennis Association of New England and Wilson Sporting Goods. This collaboration includes both cash and in-kind components, resulting in new revenue streams and significant cost savings that have effectively eliminated certain budget expenditures. Additionally, aligning with a prominent brand like Wilson has enhanced USTANE’s visibility and elevated its reputation within the broader community.

Three Part Series (Sept 28th, Oct 12th, Oct 26th):  Join us for this virtual national educational series to strengthen your expertise in probing, bridging, synthesizing, and reflective listening. When you become a more effective facilitator, you empower your entire association. 

[Value: 1.0 CAE credits] This session explores the current landscape of artificial intelligence (AI) tools like ChatGPT, and highlights effective practices for using these technologies with your association. Participants will discover capabilities, current limitations, and techniques for using AI tools to save time and streamline your association’s content creation and workflows.